One of the first rules in traffic generation is add "rich content" to your website. We also know original content is the best way to go but it's sometimes time consuming to go out and generate the content. Below is an example of rich content that I put together using content that was already on the web and easily accessible. YouTube, in most cases, allows us to embed any of their videos without copyright issues. Same goes for linking flickr slide shows. The result is more rich content for our site users to see and it took me about five minutes to build the article.
See:
http://www.frederick.com/Middletown_Knights_Football-a-475.html
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